It’s about time: Microsoft opens Zune MP3 store to everyone
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Microsoft apparently has been studying up. The software giant has opened up its online Zune MP3 store. While Zune Pass subscribers ($15 per month) have been able to stream and buy music from Zune.net for some time, now everyone can buy MP3s there. |
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Microsoft, with its oft-overlooked Zune brand, should have made this move a long time ago. |
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Anyone can now go to the “new” MP3 store, sample music and buy it with a credit card. And Zune Pass subscribers can now use a credit card instead of only Microsoft Points. |
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Infact, Anyone, not just Zune Pass subscribers, can download the Zune software and buy music. |
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Microsoft is trying to broaden the Zune brand. When people hear “Zune,” they usually think only of Microsoft’s media player, which has struggled to compete with the Apple iPod. |
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Xbox Live Gold members and Kin phone users may be aware of Microsoft’s Zune services, via which Zune Pass subscribers can stream and download an unlimited number of songs (from a library of 7 million), movies and TV shows. Those the user downloaded can still be played as long as the user continues to subscribe. And subscribers can flat-out purchase songs from the Zune Marketplace using Microsoft Points. |
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And there’s a difference here between the Zune Marketplace and Zune.net. Via the Zune.net website, now, people can search, browse and download music without a Zune Pass. They just need to register as a Zune.net user. |
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By the way, the Zune.net change coincides with the launch of a new entertainment section on Bing. Zune is now a purchasing option on songs you might find at bing.com/entertainment/music, along with Amazon and – gasp! – iTunes. |
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